
Subscription Service
Proposal
Prepared for [Client Name]
[Date]
Introduction
Dear [Client’s Name],
Thank you for your interest in [Your Company Name]’s subscription services. This proposal outlines the program you’ll be enrolling in, what’s included at each tier, and how billing works. We’ve designed this to make getting started as simple as possible — once you accept, your subscription begins automatically.
Best,

[Your Name], [Your Title]
[Your Contact Information]


Program Overview
What this subscription delivers
Our [Program Name] gives you access to [core benefit] on a continuous basis, with a dedicated team supporting you every step of the way. Your subscription ensures consistent delivery of [outcomes] without the need to re-engage or re-negotiate each period.
Each billing period you receive [describe what gets delivered - e.g. monthly reports, sessions, content, support tickets, review calls]. Deliverables are scoped to your plan tier and delivered on a predictable schedule so you always know what to expect.
Your subscription includes direct access to a named account contact, response times of [X hours], and a shared communication channel (e.g. Slack or email). Starter plans include email support; Growth and Premium plans include real-time channels.
We run regular check-ins and reporting sessions — monthly on Growth and quarterly on Starter — to review outcomes, flag blockers, and optimise delivery. Premium clients receive weekly reviews and a dedicated strategy session each quarter.
Responsibilities
Who's responsible for what
Client responsibilities
- Provide timely feedback within [X business days]
- Maintain an active, valid payment method on file
- Designate a primary point of contact for communications
- Supply necessary assets, access, or approvals when requested
[Your Company] responsibilities
- Consistent on-time delivery of all agreed deliverables
- Respond to queries within the agreed SLA for your plan
- Proactively flag issues or delays before they impact outcomes
- Provide monthly performance reports and recommendations
Pricing
Choose your plan
Starter
For individuals or small teams getting started.
- Up to 3 deliverables/month
- Email support (48h SLA)
- Quarterly performance review
- Access to core platform
Growth
For growing teams who need reliable, consistent output.
- Up to 8 deliverables/month
- Slack + email support (24h SLA)
- Monthly performance reviews
- Full platform access
- Dedicated account manager
Premium
For organisations that need a fully managed service.
- Unlimited deliverables
- Priority support (4h SLA)
- Weekly performance reviews
- Full platform + API access
- Dedicated account manager
- Custom reporting + dashboards
Add-ons
Description | Item | Quantity | Price |
|---|---|---|---|
Onboarding & Setup Account configuration, kickoff session, and onboarding materials | $500.00 | $500.00 |
FAQ
Your subscription starts on the date you accept this proposal and complete the sign-up form below. If payment collection is enabled, your card will be charged immediately for the first period. Subsequent billing occurs automatically on the same day each month (or year, if on an annual plan).
Yes — you can upgrade or downgrade your plan at any time. Upgrades take effect immediately and are prorated for the remainder of your current billing period. Downgrades take effect at the start of your next billing period.
You may cancel your subscription at any time with [X days'] written notice. Cancellations take effect at the end of your current billing period — you will not be charged for the next period. Pausing is available on Growth and Premium plans for up to 60 days per year.
We accept all major credit and debit cards, ACH direct debit (US), BECS direct debit (Australia), and SEPA direct debit (Europe). Payments are processed securely via Stripe. All amounts are displayed and charged in USD unless otherwise agreed.
Before you send
Connect Stripe to enable payments⚡
To automatically begin billing when this proposal is accepted, you’ll need to connect Stripe to your Qwilr account. QwilrPay collects payment via credit card, ACH direct debit (US), BECS direct debit (Australia), or SEPA direct debit (Europe). Once connected, enable payment collection in the Accept block below. [Connect Stripe →]
To pass Stripe’s processing fees on to your client, set up a custom tax item in your Qwilr tax library — for example, a “Credit Card Fee” line at 2.9% which will automatically calculate against the quote total. [Set up your tax library →]
Note: this block is intended to be deleted before sharing with your client.